Bengaluru, India
Helping startups and brands to craft expressive and engaging solutions for their software needs.
THENCE DIGITAL
Product Designer
• Client and project details are limited due to confidentiality agreements.
• Owned end-to-end UX and UI design across a large-scale retail investing and trading platform, spanning equity investing, derivatives, algorithmic
trading, mutual funds, portfolio analytics, market discovery, and financial tools.
• Conducted competitive research across 15+ Indian and global investment platforms and built a five-persona framework to inform personalised
homepage strategies, information architecture, and product decisions.
• Designed complex investing and trading experiences across portfolio intelligence, watchlists, stock discovery, options, algorithmic trading, stock
SIPs, alerts, IPOs, research, search, and market discovery.
• Translated complex portfolio performance, diversification, and risk metrics into clear visual insights and actionable investment information across
equity and mutual fund experiences.
• Worked across a seven-month product engagement, iterating on core platform experiences from research and early concepts through interaction
design, prototyping, and development-ready handoff.
• Designed a premium collection landing experience for a leading Indian jewellery brand, translating the collection's visual narrative and brand
language into a responsive digital experience.
• Contributed to multiple confidential internal POCs across AI and emerging digital product concepts, translating early-stage ideas into interactive
prototypes for validation and stakeholder alignment.
Scout
Founding Product Designer
Building an AI-powered B2B SaaS onboarding and product adoption platform from early concept to product direction and functional prototypes.
• Designed a modular drag-and-drop onboarding canvas using conditions, custom modules, nudges, and integrations to create adaptive user journeys.
• Built functional prototypes using AI-assisted development and vibe coding to validate interaction models before engineering commitment.
• Explored AI agent, conversational UX, and human-AI interaction patterns for persona-based guidance and pre- and post-onboarding experiences.
• Defined core interaction patterns, visual language, and scalable design foundations across ambiguous 0-to-1 product problems.
Invact
Product Designer
Built Bubbles, a WhatsApp-native CRM that helped sales teams manage leads, follow-ups, and performance without switching tools. Designed lead assignment, tagging, reminders, and dashboards to reduce response delays, prevent overlaps, and improve team visibility.
Improved LMS usability by 30% and reduced churn by 50% by restructuring layout, navigation, and accessibility based on insights from 50+ user interviews.
Increased user activation by 20% within 3 months through a redesigned onboarding flow and user journey tracking.
Boosted operational efficiency by 40% by simplifying the company’s internal evaluation tool.
Ran user research and surveys to refine outreach and deepen understanding of user demographics.
Designed and shipped 4 landing pages that drove ~46,000 enrolments, doubled email subscriptions, and increased CTR by 60% through competitor analysis, optimised layout, and sharper copy-visual pairing.
Reduced lead conversion time from 5 days to 3.5 hours by integrating WATI, SendGrid, Google Calendar, and WebinarJam APIs.
Cut acquisition costs by ~30% using lead fingerprinting and improved lead attribution with UTM tracking, resulting in a 35% increase in lead quality.
Reduced first-response time by 14 hours by automating query resolution using a WATI chatbot on landing pages.
10k Designers
Product Designer (Learning)
Studied in the esteemed 10k Designers program, enhancing expertise in [specific areas, e.g., UI/UX design]. Gained valuable mentorship, feedback, and networking opportunities to advance professional skills and excel in the design field.
Hallparty
Graphic Designer
Creating visual content and supporting branding efforts. Worked closely with the product designer and helped in the assets required, that helped me in learning valuable skills in graphic design.
Freelancing
Graphic Designer
Build Space India / NFT Artist
Generated over 400 NFTs for their Bengaluru event.
Gitcoin / NFT Artist
3 times NFT Bounty winner
Files:- https://github.com/OLD-SAGESocial Media posts.
Logos & Business cards.